Wednesday, April 13, 2011

Coach Files Lawsuit Over Coveted "C" Logo


Coach has filed a lawsuit against Jo-Ann Fabrics based on the fact that the fabric store has made a fleece fabric printed with multicolored Os which are, according to Coach, too similar to their trademarked signature "C" pattern.
According to WWD,  the lawsuit claims that: "the pattern of elongated Os found on the Blizzard Fleece fabric sold by Huston, Ohio-based Jo-Ann, in stores and on its website, has likely caused 'consumer confusion' as it resembles Coach's C trademark."   
Coach discovered the fabric in February and has now filed a lawsuit with charges include trademark infringement, trade dress and copyright infringement, trademark counterfeiting, false designation of origin, false advertising and trademark dilution.
Coach is seeking seeking "$2 million per counterfeit mark, per type of counterfeit good, punitive damages, attorneys’ fees and other costs".
Image A hereunder is of Coach's signature "C" and Image B is a picture from the legal documents showing the Blizzard Fleece fabric sold by Jo-Ann Fabrics. 
I am definitely team Coach on this one. In my eyes Jo-Ann's fleece fabric is an obvious imitation of Coach's trademarked "C" logo. Did the Jo-Ann Fabrics really think that Coach wouldn't eventually get wind of the fact that the Os on their Blizzard Fleece strangely resembles Coach's signature "C"?

Image A

 Image B

Images courtesy of the Coach lawsuit 

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