Coach has filed a lawsuit against Jo-Ann Fabrics based on the fact that the fabric store has made a fleece fabric printed with multicolored Os which are, according to Coach, too similar to their trademarked signature "C" pattern.
According to WWD, the lawsuit claims that: "the pattern of elongated Os found on the Blizzard Fleece fabric sold by Huston, Ohio-based Jo-Ann, in stores and on its website, has likely caused 'consumer confusion' as it resembles Coach's C trademark."
Coach discovered the fabric in February and has now filed a lawsuit with charges include trademark infringement, trade dress and copyright infringement, trademark counterfeiting, false designation of origin, false advertising and trademark dilution.
Coach is seeking seeking "$2 million per counterfeit mark, per type of counterfeit good, punitive damages, attorneys’ fees and other costs".
Image A hereunder is of Coach's signature "C" and Image B is a picture from the legal documents showing the Blizzard Fleece fabric sold by Jo-Ann Fabrics.
I am definitely team Coach on this one. In my eyes Jo-Ann's fleece fabric is an obvious imitation of Coach's trademarked "C" logo. Did the Jo-Ann Fabrics really think that Coach wouldn't eventually get wind of the fact that the Os on their Blizzard Fleece strangely resembles Coach's signature "C"?
Images courtesy of the Coach lawsuit

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